Blackhat: verschil tussen versies

Huidige versie van 5 apr 2013 om 19:17

LAC 2013[bewerken]

judith lewis

• create personas with google+, linkedin, college etc, pictures in excel
• have a dedicated laptop
• have vpn / IP's etc

and...

• fake media exposure
• PR with linking sentenced (or keyword urls)
• advertorial
• spun articles (next day) links as above (mlb -> 15 GBP for an article -> spin 50 times)
• brand/url directory links

paul madden

• hack wordpress plugin to replace 25% affiliateID's
• hack wordpress to authenticate for WMC and remove the website from there
• o2 / tesco index search results
• hijack wp plugins

martin

• hack website and redirect small % of traffic
• hack website and show googlebot a difference canonical
• hidden links in noscript tags (in media buys)
• acorn.co.uk (uk domaining)

dave

• emd != emd + '24' or something
• textbroker text (5+ pages)
• spam 20k links
• 2-3 weeks of fun

"online casino" serp UK

• casinoonlinelivecasinosuk.co.uk (#8 on 08/02/2013, #9 on 11/2, #10 on 14/2, #10 on 17/2, #11 on 19/2, #9 on 25/2)
• casinoonlinecasinosuklive.co.uk (#9 on 08/02/2013, #13 on 11/2, #8 on 14/2, #9 on 17/2, #22 on 19/2,)
• onlinecasinolivecasinosuk.co.uk (#10 on 08/02/2013, #1 on 11/2, not indexed since 14/02/2013)
• casinoonlineliveukcasinosslots.co.uk (#19 on 25/02/2013)
• casinoonlineliveukcasinosslots2.co.uk (#22 on 25/02/2013)
• casinoonlineuklivecasinos.co.uk (#24 on 25/02/2013)
• casinoonlineukcasinoslive.co.uk (#28 on 25/02/2013)
• 27/02/2013 ==> all gone

• all 302 redirecting to http://lookuponlinecasino.com/
• no google cache

backlinks:

1. OSE reports none
2. majestic reports 1265-1400 referring domains (7 .edu, 1 .gov), 11-14k links
3. ahrefs reports 8100-9000 referring domains, 75-82k links (7% nofollow)

• all hacked sites: 6x13% closely related anchor, 10% domain variations, 5% random shit

@rishil[bewerken]

Werkt sinds 2006:

• Keywords unrelated to site
• Redirecting
• Keyword stuffing
• Mirror/duplicate content
• Tiny Text
• Link Farms
• Gibberish
• Domain Spam
• Hidden links
• Mini/micro-sites
• Typo spam and cyber squatting

Werkt niet meer:

• Doorway pages
• Cloaking
• Keyword stacking
• Hidden text
• Page Swapping (bait &switch)

Nieuw:

• Comment Linking (scrapebox)
• Feed aggregation
• Content Overload
• Domain Shifting
• Profile Linking
• Social Media Automation / Aggragation
• Profile Hijacking

Hijacking results: http://dejanseo.com.au/hijacked/

Hijacking Webmaster Tools access: http://dejanseo.com.au/mind-blowing-hack/